Wednesday, December 25, 2019

Media Studies; Policy Management and Media Representation

COM 3029 Media Studies: Policy management and media representation Semester 2, 2012 I, the undersigned, hereby declare that this is my own and personal work, except where the work(s) and publications of others have been acknowledged by means of reference techniques. TABLE OF CONTENTS_______________________________________________________ Declaration 2 Introduction 5 1. MEDIA POLICY AND MEDIA REGULATION 5 2.1 The communication market 5 2.2.1 Liberalisation 5 2.2.2 Privatisation 5 2.2.3 Public enterprise 6 2.2 Internal regulation 11 2.3 External regulation 11 2.4.4 Freedom of the press in South Africa†¦show more content†¦An example of deregulation is the Press Council of South Africa (PCSA) which is a self regulatory independent body that regulates the press. 2.2.3 Privatisation of public tasks and services Privatisation of public tasks and services occurs when previous media which were owned and monitored by the state are now run by a private company. In South Africa, television production and broadcasting is provided by private companies such as DSTV, and ETV and are regulated by ICASA, a government body. The content of television however is handled by the BCCSA, which is a private body. Hence, television production includes both private and state owned companies. In Zimbabwe there is no independent body that regulates the media. There is however, the Broadcasting Authority of Zimbabwe (BAZ). BAZ is meant to operate along the same lines as ICASA, but it is exposed to direct political interference. BAZ is subordinate to the Ministry of Information who is the one who solely at his discretion determines whom and when to issue a licence, the Minister appoints the Board and not the public via parliament as is the case with ICASA, and retains the power to fire and suspend members of t he Board. Due to these reasons, private tasks and services are still not privatised in Zimbabwe, with the government monopolising access to information. 2.2 Internal regulation The first newspaper article is from Newsday, a Zimbabwean dailyShow MoreRelatedThe Theory Of The Glass Ceiling Metaphor Essay1628 Words   |  7 Pagesare judged less favorably when seeking management positions. Moreover, managers are less likely to promote women because of their social responsibility as mothers, which ascribe the primary responsibility of family (Sabharwal, 2015). Role incongruity and the perpetuating masculine stereotype contribute to the challenges women face in leadership positions (Sabharwal, 2015). The social exclusion theory, first used in France, has also been applied to the study of the glass ceiling. 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Monday, December 16, 2019

A Simple Trick for Good Topics for Expository Essay Uncovered

A Simple Trick for Good Topics for Expository Essay Uncovered Expository essay writing isn't a tough task as it pertains from the center of the writer. There isn't anything like a decent expository essay example! The only thing we recommend to do before you begin working on your expository essay is to make a correct outline. It is just a simple reproduction of a material that anyone can learn. Good Topics for Expository Essay Secrets That No One Else Knows About There are dozens and dozens of compelling topics out there which can be meticulously explored, but choosing one that you're interested in would allow it to be a tiny bit easier and more fun. An essay is merely a string of thoughts which have been put in order to create a coherent idea. Expository essay is a superb means to educate your readers on any topic by only providing useful information without attempting to convince a reader to modify their beliefs. Good Topics for Expository Essay Options Writing your essay by yourself isn't always possible due to a number of constraints like time crunch, an emergency, etc.. In an expository essay, you're attempting to spell out how something works or why you think that it's a superb idea. The second advice is to choose something which isn't too wide. Hurry up to complete an essay order form at the website and forget about worries! Every essay has an identical structure, and you may never fail if your paper has a good introduction, a coherent principal body and a concise conclusion. To begin with, a quick explanation of the game needs to be written. So, here are a number of parts of advice to earn the procedure for composing a great expository essay simpler. Write an adequate introduction and you're off to an excellent start. Once you have done that, start looking for some more information concerning the topics and when you could be certain that the very first topic on your list satisfies you, start planning your essay. Locate the trustworthy information for the essay topic you will work on. If you're assigned to write on expository topics and don't understand how to start or don't have any opportunity to do this by yourself, place an order on the Order Page. All these types of writing provide sufficient details on this issue in easy to know the logical purchase. Writing about social topics isn't a simple endeavor, because many social issues give more than 1 perspective, and occasionally it's hard to locate a proper definition of a chosen topic. Expository essays have to analyze a specific issue and supply information about the means of analyze (for instance, statistics). Needless to say, there are different topics, so in case you haven't found something you want, you need to do more research. For a great expository essay about politics and history find some great academic resources to utilize for your research and make certain that you can depend on them. Facts, Fiction and Good Topics for Expository Essay Writing these sorts of essays is imperative for everybody, not just students. For most students, a thesis is the most difficult section of an essay to write. Don't forget that such sorts of essays are extremely wide-spread at educational facilities of all levels and you will likely have such assignments frequently. Expository essa y is a kind of paper that's super common for all degrees of education. Good Topics for Expository Essay Fundamentals Explained Write an essay about where you mean to go. Make sure you have sufficient available sources for writing an expository essay on specific topic. You won't ever locate any bit of your essay online, as we always check the papers on the ideal plagiarism detector. Check with your expository essay outline and stick to the expository essay format in writing the remainder of your paper. Creating an effective essay of this kind might seem to be a harder task in contrast to other essays. After you've decided on an expository essay topic, you will most likely need several suggestions about how to organize the procedure for writing. Check if paragraphs are positioned correctly and ensure that there are good transitions. Now as you understand what an expository writing is, allow me to suggest you numerous topics that could inspire composing a fantastic expository essay. You cannot begin writing an essay without a sharp clue about what things to write. Writing a great expository essay isn't difficult whatsoever. The exact first step in writing an interesting expository essay is to decide on an excellent topic.

Sunday, December 8, 2019

Importance Of Integrated Marketing Communication †Free Samples

Question: Discuss about the Importance Of Integrated Marketing Communication. Answer: Blog background The blog is on the importance of integrated marketing communication for different organisations across the globe. This blog would establish an understanding of the importance of IMC with the help of two highly reputed organizations Coles and Woolworths in the retail industry in Australia. Integrated marketing communication is something, which has helped both the organization serve their purpose. Theoretical concept of IMC Integrated marketing communication is a process using which organisations deploy various traditional and non-traditional branding resources to maintain the earned reputation (Yeshin, 2012). In other ways, it can be considered as a weapon that each reputed brand use to establish or re-establish its image in the market. In the contemporary world, it has become a quintessential part of firms across the globe. They use various new and unique strategies to redefine the market competition. Integrated marketing communication is like a never dying asset, which keeps on generating different strategy using which reputed brands enhance their customer base. This is necessary also for an incrementing revenue generation. Integrate marketing communication can be with the help of various strategies; however, it entirely depends on two factors such as traditional IMC and non-traditional IMC. Traditional IMC is a set of different marketing modes, which are well proven by the success it generated to it s possessing company. However, non-traditional IMC is entirely a different approach. It has similar purpose; however, it differs in its nature (Percy, 2014). For example, Woolworths rarely relies on offering cheapest products. It indeed offered quality products with some occasional discounts. On contrary to this, Coles has used lower prices as its strategy to attract the interest of the customers. IMC of Woolworths Woolworths does use IMC through various modes to maintain its competitiveness. They have continually been involved in various innovations, which they have implemented for redefining the market competition and wining a significant customer base. They had offered discounts to their customers on their recharge at the petrol pump. They have also used various social media platforms and newsletters to promote their products. They distribute gift cards as well. Offering discounts on the products is one of their weapons that they use to twist customers to their favour. One of the better moves, which the company has used, is doing investments on loyalty card. This has helped the company get data on their customers, which is very necessary to understand their needs. Woolworths in particular has understood the requirements of its customers perfectly. With the help of data of their customers, Woolworths was able to understand the requirements of its customers, which is why it works closely with its suppliers to ensure a quality production (Arli et al., 2013). Nevertheless, it is very important to have data on the customers needs. It really helps reputed companies strategise things appropriately to produce customer centric products to yield maximise success (Kumar Reinartz, 2012). IMC of Coles Coles is another big name in the retail sector, which along with Woolworths form a duopoly in the Australian Market. Their integrated marketing communication had revolved around lower prices for the products. They have advertised such strategy with some attractive slogans such as why pay more, Extra Value for You and Me etc. They have also smartly tried to capture the feedbacks of their customers by arranging interactive campaigns wherein customers can share their feedbacks such as factors that encouraged them for shopping etc. Unlike Woolworths, they went this way and tried to capture the valuable data on the participated customers. They did so to understand the needs of their customers and to offer them accordingly. This is necessary as well, because hitting the known zone would provide better responses. Apart from capturing the valuable data, Coles has various other promotional schemes as well such as flybuys loyalty and rewards program. These programs of Coles have approximately around 5.5 million active users in Australia. The program was even judged as one of the most effective programs of its kind. They also target festive seasons and do extensive promotions during such times. They do promotion during Christmas and New Year, which is indeed a potential opportunity for retail market (Keith, 2012). Conclusion Integrated marketing communication has now become an important tool for the different organizations across the globe. Various traditional modes are available there such as advertisement on the online media platforms, PR event, advertisements on the Televisions, and advertising in magazine. Non-traditional ways of IMC are limitless, which different companies use according to their strategic capabilities as such used by Coles and Woolworths. References Arli, V., Dylke, S., Burgess, R., Campus, R., Soldo, E. (2013). Woolworths Australia and Walmart US: Best practices in supply chain collaboration.Journal of Economics, Business Accountancy Ventura,16(1). Keith, S. (2012). Coles, Woolworths and the local.Locale: The Australasian-Pacific Journal of Regional Food Studies,2, 47-81. Kumar, V., Reinartz, W. (2012).Customer relationship management: Concept, strategy, and tools. Springer Science Business Media. Percy, L. (2014).Strategic integrated marketing communications. Routledge. Yeshin, T. (2012).Integrated marketing communications. Routledge.

Sunday, December 1, 2019

Little Women By Louisa May Alcott (1832-1888) Essays -

Little Women by Louisa May Alcott (1832-1888) Little Women by Louisa May Alcott (1832-1888) Type of Work: Sentimental, life drama Setting A small New England town; mid 1800s Principal Characters Mrs. March ("Marinee"), mother of four daughters Mr. March, her husband, and army chaplain in the U.S. Civil War Meg, their 16-year-old daughter Jo, 15, wants to be an independent writer (and serves as the novel's narrator) Beth, a frail girl of 13, the "heart" of her family Amy, 12, the beautiful pampered youngest daughter Theodore Lawrence (Laurie), the boy who moves in next door Story Overveiw The upcoming Christmas looked like it would be a bleak affair to the four March girls. With their father at the Civil War battlefront, and their saintly mother, Marmee, as they called her, working to support her family, the holiday would be void of many of its traditional pleasures. With the dollar Marmee said they might spend, the girls each settled on buying simple gifts for their mother and for the Hummel family down the road; and receiving, in kind, surprise treats of ice cream and bonbons from rich old Mr. Lawrence next door. The girls resolved to face life as Pilgrims, to overcome their weaknesses, and be "good little women" by the time their father returned. The oldest, Meg, determined to enjoy her work more and fret less about her looks. The tomboy, Jo, pledged to better control her temper, upgrade her writing abilities and develop feminine qualities. Amy desired to be less selfish and less vain concerning her beautiful golden hair. Everyone believed Beth, the home-body, to be perfect, but she earnestly prayed to overcome her fear of people. The girls labored for the next year to acquire these qualities, with much success and occasional failure. At year's end, Meg confidently and excitedly attended a fashionable New Year's dance. She talked Jo into accompanying her, but Jo didn't care much for "girls or girlish gossip," and felt as much out of place as a "colt in a flower garden." Running from a prospective dance-mate, Jo hid behind a curtain. But she wasn't the only bashful one. To her surprise, there she met little Theodore Lawrence, or "Laurie," as everyone referred to him, the new next-door-neighbor boy. Awkwardly, they introduced themselves, but as they peeped through the curtain together, gossiping and chatting, they soon felt like old acquaintances. A lifelong friendship was formed. Laurie had been orphaned as a baby and now lived with his crusty Grandfather Lawrence in his great mansion. In the March family, Laurie found a circle of sisters and a mother he never knew; and they found, in him, a brother and a son. Through that year, the girls learned to be happy in their work. Meg, by spending two weeks at the estate of a wealthy girl friend, discovered how wonderful her own home life was, even if her family was poor. Jo detected that she was not the only one struggling with outbursts of anger. Much to her amazement, her mother also possessed a hidden temper. This knowledge helped Jo believe she could, with effort, control hers. After all, her great wish was to become a famous romance writer; reaching that goal would require discipline. Jo's romantic novels were soon published. Amy continued to grow more beautiful, but also came to understand the need for humility. After being embarrassingly reprimanded before the whole school, she began to understand that "conceit spoils the finest genius." And Beth remained extremely shy, but was still the heart and joy of her family. Everyone, especially Jo, came to gentle Beth for comfort. One winter day, a telegram arrived from the war department: Mr. March was critically ill. Heartsick by this news, Marmee felt she needed to be with her husband. With no money to spare, Joe offered to sell her only vanity - her long, flowing chestnut hair. The sacrifice, though tearfully made, brought twenty-five dollars, and financed the trip. Mr. Lawrence sent along John Brooke, Laurie's tutor, to assist Mrs. March in her journey. Both Mr. and Mrs. March grew to be very fond of John - and he, in turn, became very fond of Meg. Back at home, dark days were to visit the little women. Patterning herself after her mother, Beth continued to care for the large, impoverished Hummel family. One night she returned home depressed and crying. She had just held the Hummel baby in her arms as he died of Scarlet Fever. Beth also contracted the fever, becoming much more infirm than anyone expected. It was a somber time for all, as she hovered near death. Fearing the worst, the girls finally telegraphed their mother of Beth's deteriorating